- a design resource -

Flowy

Creating a community design resource for users to quickly produce uniform IA, user flows and process maps.

Available on Figma Community!

why flowy was created

I love organization and structure and had struggled to find a file that contained all that I needed while trying to organize information and data so I made Flowy.

IA is a fundamental element in creating a great user experience and is often underrated.

Flowy was created with the strong belief that, "You can't really know where you're going until you know where you have been" - Maya Angelou.

overview


goals

Create a design resource that can be used to quickly produce uniform IA, user flows and process maps and can be used as a library or starter file with a range of features and flexible and editable components.

  • Easy to use for designers and non-designers

  • Flexibility and customization across components and elements

  • Ensure all standard/basic components are included

  • Can be applied and used in client projects

the process

  • Research

  • Style library

  • Components

  • Tested on real projects

  • Beta tested with select group of users

  • Refined designs & included use examples

  • Added guidelines & component descriptions

  • Informational presentation on IA and Flowy as a tool for internal design team (Method) for early adoption

  • Release on Figma Community

the power of ia

Information Architecture plays a pivotal role in the build and design of a product. It is important to organize, structure and label content in an effective and sustainable way.


Defining ia

Information architecture is the cross section of users, content and context

Content should be organized in a way that it provides context to a user and so a user can navigate through content in a contextual way

β€œGood design, when it’s done well, becomes invisible. It’s only when it’s done poorly that we notice it.”

β€” jared spool

time is valuable

Users are impatient when it comes to poor user experiences.

IA is used to create a direct path to information based on user behavior.

The Benefits

  • Simplification of complex information

  • Helps to outline build plan for engineers

  • Compare live state with futures state

  • Better onboarding of internal & external teams

  • Set client expectations & confirm project scope

  • Reduce marketing costs

  • Reputation & SEO ranking

  • Reduce cost of live help support & documentation

  • Increase sales & customer loyalty

  • Acquire new users

Designer & team

client & user

the finer things

It’s all in the details…


A section called Pro Tips was included as a way to allow designers and non-designers with varying degrees of Figma expertise the ability to gain confidence with using the different components and building standard IA structures

Examples of IA structures, user flows and process maps were included for users to use as a starting point or reference and to showcase all the different components across different applications

Included informational tool tips on all components to accommodate users with varying levels of subject matter knowledge

Utilized Figma’s component properties and used them across all components along with setting preferred options for quick selection

All text and color styles are fully editable and will update across the entire file if changed, making it easy for users to create branded IA and user flows and to use Flowy as a library

All connectors are fully flexible and editable - the connectors can be stretched in any direction and the label will remain fixed at the starting point. A user can edit the color, style, label and start and end caps to each connector from the properties panel.

Tried & tested

Flowy isn't just for looks - It has been tested and used across various projects to ensure it will meet your needs when creating IA and flows. Flowy has been used on projects containing simple and complex IA structures and UX flows.


what’s included

All the good stuff


fully customizable & flexible

Use as a library or starter file

  • Change text styles or colors to match your brand

  • Pro Tips section to help you get comfortable using components and creating IA structures

  • Helpful informational tool tips across all components

  • Examples to get you started

easily make style changes

All components utilize component properties

  • Select from different styles and colors

  • Easily switch out text

  • Turn on and off different features such as leading and trailing icons

  • Preferred values for easy-select options

included components

  • 12 different block styles

  • 10 Badge colors with the option to change between icons or text

  • 5 Label options

  • 32 Connectors, all flexible with different styling options

  • 100+ svg icons from Fontawesome's free icon library with the ability to switch between light and dark

  • Notation options including editable groupings, info cards, general notes, header and a legend

Available on figma community

Increase your IA game and share with friends!